Taboola's set of three Holiday Guides include everything you need to know to prepare your Christmas ad campaigns and set your business up for a merry, bright, and lucrative holiday season. The reports focus on the Fashion & Beauty, Home Goods and Consumer Technology industries, but the lessons learned can be applied to every vertical.
We'll dive into:
A 2020 recap of last year's trends and outcomes
2021 predictions based on current news and publisher stories
Insights into winning campaign strategies, best practices and inspirational case studies
We're sharing all of our holiday-specific creative best practices to make it easy for advertisers like you to cut through the noise, capture attention, and drive sales.
You'll discover which types of images, videos, titles, and other campaign elements influence readers the most. We’ll cover how to take your campaigns to the next level using tools like SmartBid, which auto-optimizes bids at scale, and Pixel, which maximizes campaign performance.
You'll understand how to use targeting strategies and solutions that put your campaigns in front of readers when they are ready to engage.